Stop guessing. Grow on Instagram with data.
Instagram Reels analytics for any public account — decode the algorithm and copy the script behind every winning Reel.
How It Works
Three steps. Under two minutes. Free to start.
Add IShort to Chrome
Add IShort from the Chrome Web Store. One click, under 1 MB.
Visit Any Reels Page
Go to any Instagram profile's Reels tab. IShort reads the public data automatically as you scroll.
Sort, Analyze, Export
Open IShort to sort by any metric, view charts, find your best posting times, transcribe scripts, and export to CSV.
Decode the Instagram algorithm
See exactly what the algorithm rewards on any public account — then do more of it. No business account.
Post when your audience actually watches
A day-by-hour heatmap of average views shows your real best windows — not generic "post at 9am" advice. Schedule your next Reel for the darkest cell and stop leaving reach on the table.
Know which hashtags actually drive views
Every hashtag ranked by the views and engagement it really produced — so you double down on the winners and drop the dead weight instead of copying random hashtag packs.
Find the length and sound that perform
See whether short, medium or long Reels win for your audience, and whether original audio beats trending sounds — the format decisions that quietly make or break reach.
Instantly spot your breakout Reels
Sort any account by "Viral by Views" and 2×/3×/5× outlier badges instantly surface the Reels that beat the average — the exact posts worth studying and remaking, ranked from most to least viral.
Recreate what works
Turn any winning Reel — yours or a competitor's — into your next post.
Copy the exact script behind any Reel
One click transcribes a winning Reel's audio to text — the hook, the pacing, the call-to-action. Study the structure that made it work and remix it into your own script. It works on your Reels and your competitors'.
Transcribe Reels in 11 languages — English plus Hindi, Bengali, Tamil, Telugu, Gujarati, Kannada, Malayalam, Marathi, Odia and Punjabi. The spoken language is detected automatically, so regional creators can read and repurpose scripts in their own language.
An instant content plan from real data
"Analyze with AI" turns your metrics into a growth strategy — patterns, a posting schedule, hashtag and format recommendations, and one experiment to run next. Export all 19 data points to CSV or Google Sheets anytime.
Product screenshots are illustrative and show analysis of publicly available data. IShort is not affiliated with, or endorsed by, the creators or accounts shown.
Why creators pick IShort
Most analytics tools only work on your own connected account. IShort works on anyone's — no Instagram login required.
| Feature | IShort | Competitor 1 | Competitor 2 | Competitor 3 |
|---|---|---|---|---|
| Works on any public account | ✓ | ✗ | ✗ | ✗ |
| No Instagram login / business account needed | ✓ | ✗ | ✗ | ✗ |
| Analyze competitors' Reels | ✓ | Limited | Limited | ✗ |
| AI script transcription | ✓ | ✗ | ✗ | ✗ |
| Best posting times | ✓ | ✓ | ✓ | Basic |
| Free full-feature plan | ✓ | Trial only | Limited | ✓ |
| Starting price | Free | ~$59/mo | ~$25/mo | Free |
Competitor features and pricing are approximate and change over time. IShort analyzes publicly visible data and is not affiliated with these tools or with Instagram.
Simple, Transparent Pricing
Every feature is free. The full analytics dashboard, exports, transcription and competitor reports are included on every plan — paid plans simply raise your monthly limits. No credit card to start. Paid plans are at a limited-time launch price — the discount is applied automatically at checkout.
Free
Full analytics, forever free
- 500 reels analyzed / month
- Full analytics dashboard — every chart
- Best posting times, hashtag & duration insights
- Performance Score, outlier badges & viral score
- CSV & clipboard export (19 data points)
- 10 AI reel transcriptions / month (11 languages supported)
- 1 competitor analysis / month
- Works on any public Instagram account
Hobby
For growing creators
- Everything in Free, plus:
- 10,000 reels / month
- 250 AI reel transcriptions / month (11 languages)
- 5 competitor analyses / month
- Analyze large back-catalogs in one pass
- Email support
Creator
For pros & power users
- Everything in Hobby, plus:
- Unlimited reels analyzed
- 1,000 AI reel transcriptions / month (11 languages)
- Unlimited competitor analyses
- Ideal for agencies managing many accounts
- Priority email support
Frequently Asked Questions
Everything content creators need to know about Instagram Reels analytics
What is IShort and what does it do?
IShort is an Instagram Reels analytics tool that works on any public account — no Instagram login. It tracks views, likes, engagement, best posting times, hashtags and viral scores, and can transcribe the script behind any Reel. It runs right in your browser: install in one click, open any Reels page, and the data appears instantly.
Is IShort really free? What's the catch?
No catch. The Free plan unlocks every feature — the full analytics dashboard, CSV export, AI transcription and competitor analyses — for up to 500 reels per month. No credit card, no expiring trial. Paid plans ($10 and $29/month) simply raise your monthly limits when you outgrow the free tier.
How do I find my best posting time for Instagram Reels?
Install IShort, visit your Reels page, and open the Analytics tab. The Best Posting Times chart shows which hours and days your content gets the most engagement, based on your actual data.
Does IShort access my Instagram password or private data?
No. IShort never asks for your Instagram credentials, and the Reels data you browse and sort stays in your browser. The only thing sent to our servers is a reel's audio when you choose to transcribe it — see our Privacy Policy for details.
Can I export my Instagram Reels data to Excel or Google Sheets?
Yes. Export to CSV (opens in Excel or Google Sheets) or copy to clipboard in tab-separated format. Exports include views, likes, comments, engagement rate, posting time, hashtags, and 13 other data points.
What metrics can I track with IShort?
IShort tracks 19 data points per reel: views, likes, comments, engagement rate, posting date/time, duration, hashtags, mentions, music info, audio type, video dimensions, caption, and more. Sort and filter by any of them.
Does IShort work for competitor analysis?
Yes. Visit any public Instagram profile's Reels page and IShort collects their data automatically. Compare their metrics to yours to find what works in your niche.
Why should content creators use Instagram Reels analytics?
Without analytics, you are guessing which content works. IShort shows you exactly which Reels get the most views, when your audience engages, and which hashtags drive reach — so you can do more of what works.
How many Instagram Reels can I analyze for free?
The Free plan analyzes up to 500 reels per month with every feature included. Need more? Hobby ($10/month) covers 10,000 reels/month and Creator ($29/month) is unlimited. Your monthly count resets on the 1st.
Can IShort transcribe Instagram Reels to text?
Yes. IShort transcribes a reel's audio to text on demand using AI speech-to-text — so you can read hooks and scripts, repurpose captions, and study what top creators are saying. Free includes 10 transcriptions/month; paid plans include 250–1,000.
What languages does Reel transcription support?
IShort transcribes Reels in 11 languages — English, Hindi, Bengali, Tamil, Telugu, Gujarati, Kannada, Malayalam, Marathi, Odia and Punjabi. The spoken language is detected automatically, so you don't need to set anything. Regional creators can read and repurpose scripts in their own language.
Can I analyze a competitor's Instagram Reels?
Yes. Open any public profile's Reels page and IShort generates a competitor analysis — their top reels, engagement rates, posting cadence and best-performing hashtags — so you can benchmark against your niche. Free includes 1 report/month; Creator is unlimited.
Creator Resources
Guides and tools for Instagram Reels strategy
How to Go Viral on Reels
10 proven strategies for creating viral Instagram Reels. Hook formulas, timing secrets, and what actually works.
Best Hashtags for Reels
Data-backed hashtag strategies that actually increase reach. Stop guessing and start growing.
Instagram Insights Guide
Complete guide to understanding Instagram Insights. Every metric explained with actionable tips.
Best Posting Times Tool
Find the optimal time to post your Reels based on real engagement data. Personalized to your audience.
Engagement Calculator
Calculate your true engagement rate instantly. Compare against benchmarks to see how you stack up.
Reset Instagram Algorithm
Your feed stale? Learn how to reset the Instagram algorithm and get fresh, relevant content again.
Stop guessing. Start growing.
Add IShort to Chrome and get data-backed Instagram growth in under two minutes.
Add to Chrome — FreeFree for 500 reels/month · Works on any public account
🔒 Your data stays private. Everything is processed locally in your browser — we never see your credentials, store your content, or sell your data. Privacy Policy →